Millennials are the generation born in the 1980s and 1990s. This generation grew up with technology, and phones are a part of everyday life. It is not rocket-science, but keep in mind that creating marketing materials for millennials demands having a firm grasp of...
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Mistakes to Avoid on Your Website
Your website is the public face of your company on the internet. First impressions, thus, are important. Good design and organisation of your website are paramount in giving the best first impression to potential customers. It encourages users to explore more of your...
5 Websites That Revolve Around Women in Singapore!
Popular websites are tough to cultivate. A good website, for example, would require people to spend more than a few minutes on the site, with stories that result in endless scrolling and rabbit holes. Digital platforms like these should be full of stories that educate...
Announcing The Colour of The Year 2023: Viva Magenta
Decadence Design is delighted that the colour of the year is a shade of vibrant dark purple-red that ties back to the royal purple of the ENCE Marketing Group of which Decadence Design is a part of. What can you do with the colour of the year to uplift your brand?...
5 Steps to Designing a Logo
Symbols and designs, such as logos, are used to represent a business or organization and all of the things it does, such as its products, services, and even its employees. A logo's most basic function is to serve as a means of identification. It's how people will...
5 Steps to Designing a Website
Websites are being built on a daily basis. But with so many websites being designed, what are the creative insights and the basics that go into designing them? That is a tricky question because hundreds of websites mean different approaches to designing websites. But...
5 Ways to Designing a Company Flyer to Promote Your Restaurant
Using restaurant flyers or their online banner cousins to draw in new customers is a smart move. Focusing on your most recent promotion will help you sell more or get rid of inventory faster. Your brand will end up in the trash or buried under a pile of papers if you...
5 Steps to Designing an Excellent Menu
The layout of your restaurant's menu is critical when it comes to its design. The digital world has made it possible to communicate with those who are still at home. A restaurant's menu is the first thing customers see when they walk in the door. Make your menu more...
Designing for Gen Z
Generation Z makes up of people born between 1997 and 2015. This is a generation with the largest spending power, and where everyone has grown up in a world surrounded by digital devices. When information is easily accessible, this generation has learned to filter out...
Achieve Effective, Consistent Branding with These 5 Tips
Branding requires many steps. One of them is to ensure that brand consistency is maintained. Brand consistency is the delivery of your brand messaging (identity, values, strategy, vision, mission) across all touch points. Some examples are presenting the brand logo in...