Design has always driven marketing through online business presence using visual content. To put it simply – visuals are the way to go, especially in 2020! Whether you are a small or large business, B2B or B2C, a physical or online business, design lays the groundwork...
With an increasingly crowded marketplace, and the rise of competitors offering the same products and services as your business, it is important to find ways to stand out from the crowd. One effective way is for your business to build a strong, long-lasting brand by...
Email newsletters are not dead. They are still one of the most effective and direct ways of reaching your target audience to communicate a brand message. A well-designed email newsletter will help you build an engaged subscriber base, stay connected with your target...
Recent studies have shown how critical it is for people to be making a more conscious effort in how they treat the environment. Citizens around the world are coming together to work towards cleaning up the earth and being more intentional with their use of resources...
We are in the business of creating – creating products, creating solutions and creating a message. And the end goal is simply to make lives easier. These are all done through design. From Product Design… Our favourite is the Macbook. We’re 25% more productive because...
Design is a creative endeavour but it doesn’t give the designer free reign to brandish his mouse and go crazy with colours, fonts, space, alignment, etc. Design always has a purpose and certain rules are in place to ensure that designs serve their end goal – usually,...
Design never exists on its own – it always has a purpose. A chair supports a person’s entire weight. A website helps the user reach an end goal. A logo represents a brand. In marketing, design IS the brand experience. And whether or not your target audience is...
Lloyds Medical Group is an medical aesthetics clinic with a group of doctors who believe in empowering others through aesthetics. They are driven by their core value of providing the inviXible art to draw out the X-factor in each of their customer. They needed a logo...
We may not be interior designers, but we certainly know good design. When we saw the renderings of our new office, we were pretty pumped! Imagine a brand new space in the heart of the central business district that had an exciting new design and a space that we could...
With our help, LGB Somerset launched The General Room in December, a premier co-working space in the Orchard area for businesses to strategise, execute and recharge. Inspired by the persona of a military general and the way a military base is run – with precision,...
The essence of design as a form of communication and utility is timeless, but the face of design has changed drastically with the times. The difference between now and then is the presence of social media and its ability to serve as an advertising platform. Social...
Each year’s web design trends promise to beam us into the scifi future of our fantasies, given that they are based on technology. But for 2021, the predictions from our team of web designers suggest the opposite. Rather than trying to perform hi-tech fantasy on web...
Artists are dedicated to their craft - they devote time, money and energy to hone their craft, to communicate their words and express themselves through art. It is not an easy route and we are glad to help our client, singer, vocal trainer, music artist, instructor...
Two of our clients needed a website re-design, as soon as possible. More than ever, consumers are searching for information online, browsing hundreds of websites a week, and having a slew of options available to them – all with the click of the mouse, or the touch of...
With everything shifting online now, users are inundated more than ever by content! How do you make your company designs stand out from the crowd? The power of graphic design and a designer/marketer who understands the purpose of the design and the target audience...