Obag allows customers to select parts and pieces for their silicone–basedhandbags, which would bepiecedtogether to create a truly custom bag.
This new brand was fashion–conscious andbudget–conscious. The challenge was to create designsthat were sleek and yet not overpriced. Social media posts also needed to convey the right impressionand message within a microsecond in order for customers to be attracted to their brand.
Decadence Design created a clean template for the brand that would be able to highlight and focus onthe custom bags in each social media post.
A versatile design that could be used for many years and that elevated the brand into fast, highstreetfashion.