Lloyds Medical Group is an medical aesthetics clinic with a group of doctors who believe in empowering others through aesthetics. They are driven by their core value of providing the inviXible art to draw out the X-factor in each of their customer. They needed a logo and website design that reflects their commitment to using only the latest technology and expertise to help their customers achieve their beauty and wellness goals. We designed a logo that is clean and simple, yet can be easily remembered. The use of straight lines and sharp edges makes the design appealing to both men and women.

Colours used on the website are monochromatic greys, black and white to exude a professional look and feel.