Evonik Industries AG is a stock-listed German speciality chemicals company headquartered in Essen, North Rhine-Westphalia, Germany. It is the second largest chemicals company in Germany, and one of the largest speciality chemicals companies in the world.
To create an event branding that would be at once memorable, and modern, to reflect the company’s vision for the future. The client’s unique purple corporate colour also posed challenges for the production of event materials.
With a few ideas in mind, we conceptualised and produced an Evonik ‘rubiks cube’to denote the companies ability to solve complex technical issues and yet be dynamic and ever on the lookout for new solutions.
We used most of the worldwide branding and gave it a slight local twist to make it relevant to the local staff and partners.
The client loved the videos, and rubiks cube concept and also the way the corporate ideas were brought across in the event branding materials.