It’s International Women’s Day! Design is fluid and subjective, much like gender identity these days. No matter how difficult it is to define, we do know that masculine and feminine design do impact the way customers engage with the brand, its products and its...
The essence of design as a form of communication and utility is timeless, but the face of design has changed drastically with the times. The difference between now and then is the presence of social media and its ability to serve as an advertising platform. Social...
Each year’s web design trends promise to beam us into the scifi future of our fantasies, given that they are based on technology. But for 2021, the predictions from our team of web designers suggest the opposite. Rather than trying to perform hi-tech fantasy on web...
Artists are dedicated to their craft - they devote time, money and energy to hone their craft, to communicate their words and express themselves through art. It is not an easy route and we are glad to help our client, singer, vocal trainer, music artist, instructor...
Two of our clients needed a website re-design, as soon as possible. More than ever, consumers are searching for information online, browsing hundreds of websites a week, and having a slew of options available to them – all with the click of the mouse, or the touch of...
With everything shifting online now, users are inundated more than ever by content! How do you make your company designs stand out from the crowd? The power of graphic design and a designer/marketer who understands the purpose of the design and the target audience...
It’s been another exciting twelve months in tech as consumer behaviours along with retailer brand strategies continue to evolve. Due to the coronavirus pandemic, the amount of digitalisation achieved in the past three months would usually take companies more than a...
The face of design is always changing. As a brand, you want all your customer touchpoints to feel timely and relevant. You need to keep your finger on the pulse of what’s going on in the creative and branding world in particular. Design plays a huge part in branding...
Websites cannot succeed through compelling design or thought-provoking content alone. They need to have a style that feeds into the website’s user experience and functionality while being easy to understand at first glance. ‘’Beauty is in the eye of the...
With an overwhelming influx of information and an increasing tendency for humans to scan data and numbers especially on screens, we need to redefine how information is communicated. Infographics are the way to go. These visuals help your audience grasp data easily, by...
The holiday season is just around the corner, and for businesses gearing up for Black Friday, one crucial decision lies ahead: print or digital? In the era of rapidly advancing technology, the age-old debate between traditional print and the ever-evolving digital...
As the holiday season approaches, the anticipation for Black Friday deals is palpable. For both consumers and businesses, this day marks the unofficial kickoff to the festive shopping spree. In the world of retail, one strategy stands out during this chaotic shopping...
In a world overflowing with competing brands and an endless stream of visual stimuli, having a distinct visual brand identity is paramount for any business's success. But what exactly is visual brand identity, and why should a business invest time and resources in...
In the ever-evolving landscape of business, staying relevant and capturing the attention of your target audience is paramount. A compelling visual identity plays a crucial role in achieving this goal. As we step into 2024, it's a perfect time for businesses to rethink...
The holiday season is not only a time for festive celebrations and warm gatherings but also a golden opportunity for businesses to boost their sales. One of the most effective ways to captivate customers and encourage them to make purchases is through holiday-themed...
