Research shows that logo design updates are one of the most requested branding services in 2020. According to the same study, the surge in demand is directly related to the accelerated pace of digitalization during the COVID crisis. To stand out among the growing...
Design News
Design Trends for the Second Half of 2020
The face of design is always changing. As a brand, you want all your customer touchpoints to feel timely and relevant. You need to keep your finger on the pulse of what’s going on in the creative and branding world in particular. Design plays a huge part in branding...
Design Makes Lives Easier
We are in the business of creating – creating products, creating solutions and creating a message. And the end goal is simply to make lives easier. These are all done through design. From Product Design… Our favourite is the Macbook. We’re 25% more productive because...
Designing Your Brand for 2019
Need a New Year’s resolution for your business? How about this – in 2019, commit to creating a corporate identity guide for your brand. Branding is a long-term investment. It’s something you have to work on tirelessly and single-mindedly for the best possible impact...
Design What Boss Likes or What I Like?
When the boss (aka Owner or Managing Director) is more of a business and marketing person, rather than a professional designer, it can be frustrating. Your design may not be what he/she likes or what the client likes (so he said). We think it is not a simple...
Diversity in Design: Why Does it Matter?
There is something magical about design. It has the power to permeate every product, solution, and moment in our lives. Not just that, it actually immensely changes the way we feel and perceive something that promises to deliver a certain value or solve a certain...
Spotlight on Millenials: Three Design Aspects that Millenials love
Designing for millennials requires a sound understanding of the key values and preferences that are uniquely associated with this generation. For millennials, it’s vital that your brand has differentiating qualities and is tailored to their own tastes and liking. Be...
Have you done this ONE design thing for the first quarter of 2018?
Beauty may be in the eye of the beholder, but there is no denying good design. 2018 seems to be shaping up to be a year of bold and colourful design, and we are really feeling the energy from the colour dynamism surrounding us! With so many design trends that you...
3 Design Mistakes You May Be Making
(image credit sainfoinc.com) Designing is more than just booting up Adobe Photoshop and dressing up your text in a fancy font, and switching up the colours to match your business’s corporate colours. Designers will tell you that a good design is very carefully...
Design Ideas For Chinese New Year
Chinese New Year gives us all a very good reason to deck our offices in shades of red, gold and orange, to usher in the New Year on a good, prosperous note! Who doesn’t enjoy hanging up those lanterns and pasting those decorative pieces of paper with Chinese phrases...